Why RealLead's Mobile Marketing?
Low cost, high quality lead capture:
- Qualified lead capture (24/7/365)
- Respond to qualified leads quickly and strategically. Read our blog entry about "Responding to Mobile-Generated Leads"
- Leads are generated in three ways:
- Customer scans QR code*
- Customer texts a code to a locally provided phone number
- Customer calls a locally provided phone number to hear an audio recording of the listing.
- Simultaneously, you receive a text and e–mail informing you a lead has been generated
- Ability to receive three different tiers of leads:
- Tier I: Customer mobile phone number
- Tier II: Tier I + name, e–mail, and, potentially, customer comments
- Tier III: Tier II + answers to one or both questions: whether working with a realtor and if pre-approved for mortgage
- Receive text message and e–mail lead notifications as leads are generated
- A Dashboard allows you to track your mobile lead generation. See where mobile leads are coming from, and by what mobile method (QR vs. texting vs. audio recording)
- Export leads into your CRM (customer relationship management database: i.e. Top Producer CRM, Outlook, etc.) to manage your communications with each lead.
- Share leads with office teammate with one click
- Automatically forward leads if busy/out of office
Save money and time:
- You can sign up for RealLead's "Pay-Per-Lead" for free – and only pay ($0.99 – $2.99) when a mobile lead is generated (no set up fees, no hidden fees, no contracts). Click here for Plans and Pricing.
- No need to fill flyer boxes
- Spend your time with qualified buyers as opposed to filling empty flyer boxes and tracking unqualified leads
Gain a competitive advantage:
- Position yourself as a tech savvy agent and appeal to tech savvy home buyers (average age of first time home buyer is 30 and average age of home buyers is 39)
- Become known for your expedient customer service and become known as "the responsive agent"
- Win more listings by showcasing your mobile marketing and campaign tracking tools
- Track where your mobile leads are originating (sign rider, newspaper, magazine, flyers, etc.), and make more strategic marketing decisions
- Export property specific lead generation to property owners so they can see how you're working for them
* When a QR code is scanned, you will receive a text (and e–mail) indicating: "A potential lead has used a QR code at [property address]" If that lead requests more photos (they are given 3) and property information, they will register on their mobile phone by providing us with their name, e–mail, phone (and potentially comments and answering whether or not they are working with a Realtor, and/or if they are pre-qualified for a mortgage). At which time, you will receive another text with their contact information.
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